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Survey-Based Techniques for Optimizing Prices and Products

What's it about?Optimizing product/service features and pricing is a common ask for researchers and managers. While many survey-based approaches have been proposed (especially for pricing), conjoint analysis has become the gold...

Catalogue: Webinars 2023
Author: Brian Orme
Companies: MRII, Sawtooth Inc
February 13, 2023
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Citation

Orme, B. (2023a, February 13). Survey-Based Techniques for Optimizing Prices and Products. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/survey-based-techniques-for-optimizing-prices-and-products


Webinars

Raising the bar on quality sample

What's it about?Greg Matheson will guide attendees through the key features of the game changing online security and field management tool, dtect.  The session will highlight key levels of functionality with a deeper dive on the security...

Catalogue: Webinars 2023
Authors: Greg Matheson, Luke Bothwell
Company: Quest Mindshare
February 10, 2023
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Citation

Matheson and Bothwell (2023a, February 10). Raising the bar on quality sample. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/raising-the-bar-on-quality-sample